Analysis of Online Consumer Behavior

Bellow is an infographic that helps you understand the behavioral characteristics of online consumers, but also to obtain answers to several important questions. Some of these questions are:

  1. What are online shopper demographics?
  2. Why do people prefer to buy shop online?
  3. What are the most common reasons why people don’t shop online?
  4. What are the various online spending trends in different retail sectors?

Source: http://www.invesp.com/blog/ecommerce/online-consumer.html